December 8, 2022

7meel

The art of Fashion

Fashion designer Tracy Reese teams with Naturalizer to benefit entrepreneurs

2 min read

A Detroit native who’s expended more than two many years generating her identify in the fashion field is collaborating with a nationwide retailer on a selection with a philanthropic factor.

Tracy Reese and her Hope for Flowers selection will be showcased by clothes and add-ons merchants Naturalizer and Anthropologie. The collection functions 9 styles of shoes, together with flat sandals, activity sandals, kitten heels and espadrilles in a variety of colours and styles. Products in the restricted, solitary-operate assortment range in price from $110-$148 and are available on Naturalizer’s and Anthropologie’s internet websites and in pick out Anthropologie retailers .

The collection, in accordance to Reese, is designed to convey the optimism, shade and prints that have become synonymous with her offerings.

“I’m psyched to collaborate with Naturalizer on this assortment,” said Reese, a prior Crain’s Noteworthy Females in Style honoree who released Hope for Bouquets in 2018. “Naturalizer is a business that’s also committed to dependable design and style and manufacturing. … The total assortment is meant to be joyful, feminine and also actually at ease.”

Reese and Naturalizer have labored collectively ahead of. The 58-calendar year-aged designer starred in the brand’s “Right now We Will” marketing campaign and they partnered with the College or university of Resourceful Scientific studies in Detroit on a shoe design and style software that will award scholarships to three pupils. Reese, whose patterns have been worn by previous To start with Woman Michelle Obama, sits on CCS’s Trend Style and design Advisory board. The successful layout will be showcased in a Hope for Flowers nationwide advertising and marketing campaign.

The Naturalizer collaboration will also benefit the Nest Artisan Guild’s Makers United plan, which presents free of charge methods and entry to tiny, artisanal companies throughout the U.S. A portion of revenue from the Hope for Flowers collection will advantage Nest via Naturalizer directly by means of an undisclosed, 1-time donation from the business. A donation possibility for customers is also readily available at checkout. Reese, who serves on the Nest board of trustees, helped carry the Makers United system to Detroit in 2020.

Naturalizer Vice President of Design Angelique Joseph commended Reese, who still left Detroit to enroll in the Parsons University of Style in New York in 1982 and earlier served as head of the women’s division for Perry Ellis, for her attempts inside of the manner market.